Jul 1, 2024

AMTA Website

AMTA

Website

Wordpress

Goal

Refresh ATMA’s official website to make it easier for users to navigate and find useful content.

Impact

Delivered new redesigned website mockups on schedule, and exceeded client expectations in terms of improved site usability, while still respecting the brand’s original feel and visual style.

Approach

Research and discovery

Organize and lead multiple internal client sessions to better understand key issues from the client’s perspective and studying existing solutions.

Wire-frames

Create an outline of the main elements and interactions we need to include in a form that we can present to client for approval and scope sign-off.

Mockups and prototyping

Create a more accurate visual representation of the previously outlined features with actual assets, fonts, and styles, to communicate some of the more detailed aspects of the experience both to client and developers.